I was assigned the task of conceptualising a Point of Sale display for our new hair gel and wax range, O3. The display needed to apply the brand’s colour scheme, feature the products in a unique way compared to competitors and showcase each specific range with capacity to hold 30 cans in total.

‍

Using Adobe Dimension, I designed a matte-finished stand with built-in trays, each holding six cans, ensuring it highlighted each specific product range. The design took into account there were an uneven set of products and the amount of counter space it would need to occupy.

‍

The final design effectively showcased the products while considering the uneven product set and required counter space, setting us apart from competitors.

‍