As a freelance designer, I was approached to design a logo for a PAX Panel celebrating the 30th anniversary of the original PlayStation. The panel's title, "Wherever • Whenever • Forever," required the design of a logo and an accompanying introductory animation for the presentation. Furthermore, a resized version of the animation was required for social media promotion.

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To start, I focused on designing the logo. The logo needed to capture the essence of the original PlayStation while also aligning with the anniversary theme. I recreated the controller’s shape and incorporated the cord into the design to form an infinity symbol, aligning with the “Forever” theme. I consulted with the client throughout the design process, seeking their feedback and making revisions until the final logo was approved. Once the logo was ready, I extended the theme by incorporating the original colours of the PS1 brand. I presented a still graphic to the client for approval before moving on to animate the logo, text, and other graphics.

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After refining the design and incorporating the client's feedback, I was able to deliver a cohesive set of graphics for the panel, including the animated logo for the presentation and a resized version for social media promotion, all aligning with the 30th anniversary celebration of PlayStation.